The Dog Days of Sales Prospecting During the Summer!
As you probably know already, executives are tough to get a hold of.
Throw in summer when most people legitimately take a vacation, and it makes these prospects even more elusive to catch.
In June, I made 185 calls, spoke to 18 prospects and set up 12 sales meetings. My response rate was 6.49%. (12 meetings / 185 sales calls, not dials!)
Disclaimer: I own the company so I wear multiple hats so sales is not my full time responsibility. I have other staff and clients. Read more