The Presidential Election and Sales Prospecting
I have some slightly bad news for you regarding the upcoming election in November:
No matter who wins the 2016 presidential election, unless your phone is ringing off the hook or you’re up to your ears in referrals, you are still going to need to be proactive and reach out to prospects by phone or in person.
You can’t control the weather. (See Hurricane Sandy!)
You can’t control the election. (Unless you’re a mega donor!)
You can’t control other companies. (Companies merge and get acquired all the time.)
You can’t control other executives. (Executives change jobs or get fired.)
Mark Cuban said best: “The only thing any entrepreneur, salesperson or anyone in any position can control is their effort.” Read more