Kansas City has been pounded by 2 heavy snowstorms the past few weeks. They’ve estimated that KC has gotten 20 to 25 inches of snow.
I started reading Aaron Ross’ book, “Predictable Revenue” last night. It’s an interesting read and I don’t agree with his opinion that cold calling is ineffective and doesn’t work.
If you’re doing it wrong, of course it’s ineffective. Read more
Last Monday through Wednesday, I attended the Rainmakers Jigsaw Conference in Las Vegas, NV.
This was my 2nd time attending the event.
One of the Jigsaw staff members asked me to write a guest blog which will go out to their 2M plus members so I said yes. Of course I had ulterior motives. If someone reads my post, looks up my profile and decides to use our services, I won’t object.
Below is what I submitted to Data.com: Read more
I reached out to the CEO of a technology firm based in Ohio. We chatted and she said there were some organizational changes going on internally. She planned to hire a new Sales Vice President who may use past resources for lead generation.
She said to follow up down the road which I did. I reached out to her and she emailed the new Sales Vice President and me.
To make a long story short, I engaged with the new executive and he recently became a new client of mine. Read more
I came across this great illustration by Dan Miller:
Let me give you an example: Imagine for a moment that your 3-yr old daughter slipped and fell into the pool while playing. You’ve never had swimming lessons, you don’t know the tempurature of the water, you don’t know how deep the water is where she went in, and you aren’t sure that the suit you have on would withstand the effects of the chlorinated water. Are you going to do some research on each of those issues before acting? Of course not – you’re going to jump in immediately. At that instant you know that doing is more important than knowing.
Source: http://www.48days.com/2013/01/22/dont-be-an-over-motivated-under-achiever/?utm_source=48+Days+Newsletter&utm_campaign=b79b95a968-Newsletter_Jan_18_2013&utm_medium=email
Same with sales prospecting! Start doing it immediately! You’ll make mistakes but you can tweak and refine it as you go along!