Voicemails and Cleavage: What should they have in common?
Answer: They both should arouse curiosity if they are done properly.
Crude analogy? Perhaps!
Is the desired end result the same? I say yes! Read more
2.7 Seconds To Capture Someone’s Attention?
“According to email provider ExactTarget, people take 2.7 seconds to decide if they will read, forward, or delete a message. These busy people sit with their finger on the delete button…” confirms Jill Konrath in The Ultimate Guide to Email Prospecting.
Yikes!
2.7 seconds! That’s it?
I guess I shouldn’t be surprised. I did some Internet research and experts guessed that we see an average of 3,000 ads per day. What if they are only half or a third right? 2,000 ads a day? 1,000 ads a day? Regardless, it’s a large number. Read more